Our purpose to significantly improve children’s eyesight, their confidence and freedom by providing exceptional fitting quality eyewear
Together helping children gain maximum benefit from their glasses during learning and play
We are focused on delivering exceptional value and quality childrens eyewear with award winning UK design, superior materials and your assurance in our aftercare
Understanding childrens visual needs with experience and passion

Splash colour with SEEcreatures®
Custom assembled, award winning children’s eyewear
Bringing colour, expression and joy to early years eyewear
Super cool frame colours, beautiful side colours and 6 trendy bendy part colours
2024 Optician Awards winner, SEEcreatures
Our vision to lead the optical market in selected countries, creating a centre of excellence in providing the best fitting and value children’s eyewear
Exeter Eyewear, your trusted name for Quality and Service
No hassle returns: Our distribution partners offer an easy returns service, helping you find the perfect frame for your valued clients
Free service parts: Enjoy complimentary spares and repairs supplied by our partners
Accidental damage exchange warranty: All Exeter Eyewear frames can be exchanged for a brand-new frame for just 50% of the current list price
All services are subject to carriage charges and partner terms
Opticians – Buy from Spec-Care Ltd
(subject to partner account terms and conditions)
Opticians – Buy from Bondeye Optical
(subject to partner account terms and conditions)
Rest of world – contact us HERE
New to iPlay Eyewear ® and iPlay ViBES?
We are sustainability champions and have a unique gift for you. We fully recondition used eyewear to a new standard and offer this as ‘not for resale’ FREE* samples.
We support initiatives that repurpose and we know this is a great way for you to see our eyewear for free*.
Contact us today and request a sample.
*Subject to terms and free delivery to UK optical business addresses only. ROW destinations subject to shipping fees.
Perfectly designed for comfort and style, helping children enjoy the world around them
Bespoke build frames and special fitting aids are all undertaken by our service centre and the 2021 Optician Awards Technology Supplier of the Year, Spec-Care Ltd. Utilising industry leading experience
Business collaboration with heart, driven by making individual lives better

iPlay Eyewear ® – Robust eyewear designed for play
Super comfort designs from baby to teens
Check the availability charts on each eyewear tab for size guidance
-
Adjustable nose bridge and sides
-
Tough and durable super polymide material with easy repair and parts service – keeping your eyewear looking and fitting great
-
Bespoke build includes customised colour combinations and adjustments
NEW for 2025 iPlay ViBES for big kids to teens
iPlay ViBES
Fun and Stylish
Bigger sizes in grown up colours
NEW for 2025 ViBES sides enhanced with 70 – 100mm adjustment
NEW for 2025 ViBES bridge design with individual pad height adjustment

iPlay ViBES Mix ‘N’ Match
Be individual, express your ViBE
Customise your frame and sides colour
We supply the frame front and sides separately for complete freedom of colour choice
or
Use our ‘bespoke’ order service and we will build it for you!
Opticians – Buy from Spec-Care Ltd
(subject to partner account terms and conditions)
Opticians – Buy from Bondeye Optical
(subject to partner account terms and conditions)
Rest of world – contact us HERE